Organisation Restructuring
- Redefining India’s IT Sales Approach: Embedding Value-Based Selling into GTM Strategy- Value-Based Selling: The Future of India’s IT GTM Strategy India’s IT sector, a global leader… 
- Overcoming Tech Skepticism: A GTM Blueprint for Emerging Tech Startups- Understanding Tech Skepticism in 2025 In 2025, tech skepticism has become a defining challenge for… 
- How Post-Sale Teams Are Driving GTM Transformation and Revenue Growth in India’s IT Industry- Post-Sale Teams: Powering GTM Success in India’s IT Sector India’s IT sector—spanning SaaS, cloud services,… 
- Adapting Global GTM Strategies Amid Rising Geopolitical Tensions and Regulatory Shifts- Navigating Geopolitical Tensions in Global GTM Strategy Global go-to-market (GTM) strategies drive tech and IT… 
- How Data Privacy Laws Are Reshaping GTM Strategies for Indian IT Companies- The Global Surge of Data Privacy Laws The global digital landscape is undergoing a seismic… 
- Pioneering Innovation in Indian IT: Breaking Free from Competitor Roadmaps- Driving Innovation in Indian IT: Beyond Competitor Roadmaps Indian IT leaders face a critical question:… 
- Beyond the Bling: Escaping Vanity Metrics in India’s IT Sector- Vanity Metrics and India’s IT Industry Landscape India’s Information Technology (IT) sector, projected to reach… 
- Navigating AI Compliance: A Strategic Imperative for Indian IT Firms- AI Compliance: The Non-Negotiable Pillar for Indian IT Growth The rapid rise of Artificial Intelligence… 
- From MVP to Market Success: Strategic Go-To-Market Approaches for Indian Technology Leaders- Mastering Minimum Viable Product Launches: Strategic Go-To-Market Strategies for Indian IT Leaders India’s Information Technology… 
- Turning Regulatory hurdles For IT into Strategic Advantage: GTM Innovation in India’s Evolving IT Compliance Landscape- Navigating Regulatory hurdles For IT in India’s IT Sector: Strategic GTM Playbooks for Compliance and… 
- Recalibrating GTM Strategy to Meet the Demands of Sales Enablement in Complex B2B IT Sales- Is Your GTM Strategy Aligned with Evolving Sales Enablement Demands in Complex B2B IT Sales?… 
- Are Your Channel Partners Truly Aligned with Your Growth Goals?- Unlocking Growth with Channel Partners in India’s IT Sector India’s Information Technology (IT) sector, valued… 
- Digital Transformation: Redefining GTM Strategies in India’s IT Sector- Introduction: The Role of Digital Transformation in India’s IT Industry Digital transformation is revolutionising India’s… 
- Adapting GTM Strategies for India’s IT Sector in the Open-Source Era- The Open-Source Competitors Surge Reshaping India’s IT Landscape India’s IT sector, valued at over $250… 
- How Emerging Tech Trends Are Transforming GTM Strategy in India’s IT Sector- Emerging Tech Trends Are Reshaping GTM Strategy in India’s IT Sector India’s IT sector is… 
- Revolutionising B2B IT Customer Acquisition: The Pivotal Role of GTM Strategy in Optimising Digital Ads and Outbound Email- Mastering B2B IT Customer Acquisition: How GTM Strategy Fuels Digital Ads and Outbound Email Success… 
- Third-Party Logistics GTM Strategy: Driving Cost-Effective Market Expansion in India’s Food Supply Chain- Optimising Your Third-Party Logistics GTM Strategy in India’s Food Industry India’s food industry, valued at… 
